In the dynamic ocean of technological innovation, a few ventures succeed in charting new territories. OpenAI’s ChatGPT stands out as a beacon, navigating the uncharted waters of AI with a unique blend of Blue Ocean Strategy and Amazon’s Working Backwards methodology. This article observes how ChatGPT, more than a technological marvel, is a masterclass in strategic innovation, intertwining customer-centric design with market-creating strategies.
It is almost a consensus today that innovation is critical to success and even survival, and that it is applicable across industries, organization sizes or types, and in every function of the organization. Most leaders also understand that it cannot be a one-time effort, but rather a mechanism or a systematic approach that is effective and repeatable.
Two systematic methodologies to innovation that I have found extremely powerful are Amazon’s Working Backwards innovation mechanism and the Systematic Inventive Thinking methodology. Using either of these, I saw teams and organizations achieve accelerated results and launching multiple new products and services within months.
