Platform

Base44 enterprise implementation

Base44 lets a team build the tool it needs in days rather than quarters, on Wix’s enterprise infrastructure. We help organizations decide what is worth building, model it so it survives real use, and get people to adopt the result.

Think Big Leaders is listed in Base44’s partner directory.

What we build

Templates to start from

A team that starts from an empty screen spends its first week rebuilding what every other team has already built. We keep working templates for the applications functional teams ask for most.

Each one is a starting point. The template supplies the structure, and the first sessions go on your process and your integrations.

What we have built on it

Our own product

OutcomeHack

Amazon’s Working Backwards method, with AI guidance through it: answer the customer questions, get a drafted press release and FAQ, then pull out the assumptions and design experiments against them. Workshop participants keep using it after the room empties.

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Our own product

Castifai

Turns a video, podcast or article you have already watched into LinkedIn posts and infographics written in your own style rather than a generic one, in over a hundred languages.

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A template we reuse

Support Central

A documentation and support site in one: guides, a feature request board people can vote on, and a route to a human. The starting point we adapt when a build needs somewhere for its users to go.

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Runs our own business

ThinkBigCRM

The pipeline we actually run on. Deals move through stages on a board, with companies, contacts and meetings behind them, saved views for what has gone stale or is closing this quarter, reporting across several currencies, and a written summary of what moved last week.

Client builds stay private. They run to prototypes, internal workflow apps, and customer-facing campaign sites that had to be live within the week.

How a Base44 engagement runs

  1. 1
    Decide what is worth building

    Most of the value and most of the risk sit here. We run this as use-case discovery, and we say when the answer is that the thing should not be built.

  2. 2
    Model the data

    Applications built quickly fail slowly, and they fail at the data model. This is the step that decides whether the app survives its second month.

  3. 3
    Build

    With your team, so the capability stays behind. Prototypes in days, production-intent applications in weeks.

  4. 4
    Hand over and enable

    Base44 supports application ownership transfer. Engagements end with the application owned by the team that will maintain it, and those people trained on it.

  5. 5
    Scale the pattern

    Once one function has built successfully, the question becomes which functions build next, under what guardrails, with what review. That is implementation and adoption work.

For IT and procurement

These are the questions we work through with the Base44 team and your IT and security teams before anything is built, answered against your requirements rather than in the abstract.

What Base44 states about the platform

Base44’s security trust center carries the current detail, and is where you request the SOC report.

Security review and enablement

Two parts: a review of the application itself, and the guardrails for the people who will build the next one.

This runs alongside the build. A review that arrives after launch is a list of things nobody has time to change.

Where we come in

When building is cheap, the difficulty moves rather than disappears. What is left is deciding what deserves to exist, modeling the data so the application survives real use, and getting people to adopt what gets built. Those are the same three problems we work on in every implementation and adoption engagement, and none of them has a platform solution.

Common questions

What does a Base44 implementation partner do?
A partner listed in the Base44 directory who takes an organization from candidate use case to owned application: scoping what belongs on the platform, building it with your team, integrating it with the systems you already run under the access controls IT requires, and handing over ownership at the end.
Do we still need a partner if any team can build on Base44?
Base44 removes the build bottleneck. What remains is deciding what is worth building, modeling the data so it survives contact with real use, and getting people to adopt the result. Those are the problems Think Big Leaders works on.
Who owns the applications you build on Base44?
You do. Base44 supports app ownership transfer, and engagements end with the application handed to the team that will maintain it, with those people trained on it.
Can our own team build without your help?
That is the goal. Engagements are structured so the first application is built with your people rather than for them, and the second one is built by them. Think Big Leaders stays available for the parts that are easier to get wrong than to notice: where a build fits the strategy, how the thing is designed for the people who will use it, the data model underneath it, and the practices that keep the tenth application as sound as the first.

Coming up: Vibe Coding for Leaders, an evening on building with these tools.

Ask about a Base44 build