Our work
Engagements delivered by Think Big Leaders. AWS-era work is listed separately on the about page, because it was a different company.
Case studies
Built, launched and handed over an AI innovation assistant
We led the design, build, launch and handover of Ainno, the AI-powered innovation management assistant inside Amplify's innovation management systems program, then co-created the AI for Innovation module that teaches people to use it.
Read the case studyHID GlobalA product workshop that became an ongoing AI program
A single product innovation workshop for product managers led to an ongoing engagement covering AI strategy, senior leadership sessions, a standing AI core team, and delivery across customer support, marketing and product.
Read the case studyKnowitAI strategy, then an internal build that speeds up RFP responses
We worked with Knowit Cloud & Code's leadership to design an AI strategy and prioritize use cases, then led an internal development team to build the RFP matchmaker, which accelerates responses to IT project RFPs against a database of around a thousand consultant CVs and past projects.
Read the case studyFriendsA full Working Backwards program, from framing to PRFAQ readout
We ran a full Working Backwards engagement with Friends, from framing the challenge through workshops, a written PRFAQ and a stakeholder readout, arriving at a sharply defined customer and problem for their work on preventing bullying in Swedish schools.
Read the case studyMore engagements
A full-day AI Masterclass for an innovation network
Read the case studyTiny LoveAI enablement for a marketing team serving dozens of markets
Read the case studyAT&TAmazon's innovation method for a product management guild
Read the case studyPayoneerAn activation workshop that started an outcomes-based shift
Read the case studyA leading US and UK marketing and communications agencyFour months of AI enablement for 60 people across departments
Read the case studyMedical device division of a leading global healthcare manufacturerAI enablement for three departments in a regulated business
Read the case studyClients
- HID Global
- Long-term engagement: AI strategy and governance, leadership sessions, and product innovation workshops.
- ASSA ABLOY
- A months-long engagement with senior leadership on AI and the future of the organization.
- Adobe
- A keynote on AI and new customer experiences at the Adobe Experience Tour, to around 100 CMOs from Adobe's own customers.
- Johnson & Johnson
- A keynote on the learning organization and the 70:20:10 model, and AI workshops.
- AT&T
- Amazon's innovation method for a product management guild
- Telia
- A session for the enterprise sales organization on how AI is changing the sales process.
- ICA
- A workshop for the innovation team on AI and innovation.
- Payoneer
- An activation workshop that started an outcomes-based shift
- Orkla Wound Care
- A keynote on AI and the future of business, to their full annual EMEA team gathering.
- Knowit
- AI Playbook for internal productivity and customer offerings, with leadership and technical teams.
- Friends
- Working Backwards program.
- Amplify AB
- Development, testing, and launch of Ainno, their AI-powered Innovation Management Assistant.
- KTH
- A half-day workshop for the IT department on AI and rethinking IT services.
- Innovation Pioneers
- AI Masterclass for the network's member companies.
- SysAid
- An AI inspiration session opening their AI business transformation hackathon.
- Tiny Love
- AI marketing enablement across three workshops.
- Poolia
- Generative AI workshop.
What people say
Amir has significantly helped us structure and focus our development initiatives through the Working Backwards methodology. He quickly understood our organization’s values and priorities, demonstrated great attentiveness, and expertly guided the process forward. Additionally, Amir’s expertise in AI provided tremendous value to our work.
Maja FrankelSecretary General, FriendsAmir worked with us to establish an AI Playbook for both internal productivity and customer offerings. He engaged with both leadership and technical teams, as well as held several inspiration and enablement sessions for a wider audience. Through a good combination strategic approach, bias for action, and technical understanding, Amir proved invaluable in accelerating our AI journey and achieving tangible results.
Johan RibberklintCEO, Knowit Cloud & CodeAt Amplify, we had the pleasure of engaging Amir to lead the development, testing, and launch of our AI-powered Innovation Management Assistant, Ainno. Amir’s approach is meticulously structured and systematic, ensuring that all project phases are executed precisely. He has proven instrumental in building our AI capabilities, positioning us to leverage cutting-edge AI technologies.
Gunnar StorfeldtCEO & Co-Founder, Amplify ABParticipating in Amir Elion’s AI Masterclass was a transformative experience. The AI Masterclass made Generative AI easy to understand and directly useful. Amir’s sessions combined strategy, examples, and hands-on practice, helping us quickly build new skills. His energetic approach and insightful sharing boosted productivity and sparked innovation in our organization.
Fredrik ThuressonDirector Consulting Expert, CGI
