Case study

An activation workshop that started an outcomes-based shift

We designed and ran the kick-off workshop for Payoneer's shift to outcomes-based thinking, built with the first business unit as a model the internal transformation team could then adapt and roll out themselves.

The situation

Payoneer was aligning leadership, teams and employees around outcomes-based thinking. The framework had been established and preparation had begun with selected teams, supported by an internal transformation and learning team. The ambition was a mindset that people across the organization would apply repeatedly, including in teams where no senior leader is directly involved.

What we did

We prepared with the stakeholders, ran an in-person session, and planned the follow-up.

Why we built it as a repeatable model

The kick-off was deliberately designed to be repeated: a template the internal transformation team could iterate on, adapt and improve as they rolled it out to more teams. Our involvement was scoped so the client's own team owned the rollout. Mechanisms let a change spread to teams that no leader is overseeing directly. Mental models give those teams a shared language, so they can apply outcomes-based thinking when specific challenges come up.

Related: Innovation Practice and Mechanisms · Innovation Mechanisms Explained

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