Case study
An activation workshop that started an outcomes-based shift
We designed and ran the kick-off workshop for Payoneer's shift to outcomes-based thinking, built with the first business unit as a model the internal transformation team could then adapt and roll out themselves.
The situation
Payoneer was aligning leadership, teams and employees around outcomes-based thinking. The framework had been established and preparation had begun with selected teams, supported by an internal transformation and learning team. The ambition was a mindset that people across the organization would apply repeatedly, including in teams where no senior leader is directly involved.
What we did
We prepared with the stakeholders, ran an in-person session, and planned the follow-up.
- Preparation with stakeholders: online meetings with the business unit and the transformation team to align on concepts, content and expectations.
- An inspiration and activation session: two and a half hours, in person, introducing outcomes-based thinking, showing mechanisms and mental models from other organizations, and running exercises where participants applied the ideas to their own work.
- A follow-up review recommending next-best actions, plus a flexible bank of consulting hours for what was agreed.
Why we built it as a repeatable model
The kick-off was deliberately designed to be repeated: a template the internal transformation team could iterate on, adapt and improve as they rolled it out to more teams. Our involvement was scoped so the client's own team owned the rollout. Mechanisms let a change spread to teams that no leader is overseeing directly. Mental models give those teams a shared language, so they can apply outcomes-based thinking when specific challenges come up.
Related: Innovation Practice and Mechanisms · Innovation Mechanisms Explained