A full-day AI Masterclass for an innovation network

The situation

Innovation Pioneers convenes innovation and product leaders from large Nordic and international companies. Its members had come to generative AI at different speeds and with very different assumptions, and they needed a shared, practical grounding in it. The network was the client. The masterclass included individuals from companies such as IKEA, Volvo Cars, CGI and Arla Foods, each attending on their own behalf as members of the network.

What we did

The masterclass ran for eight hours in a single day and was built around hands-on exercises.

• Strategy and framing: the three paths to business value with AI, applied by participants to their own organizations before any tool was opened.
• Capability grounding: what generative AI can and cannot do across text, visual, audio and data.
• Prompting practice: the RIGHT framework, the zero-shot to few-shot ladder, and hands-on work with the participants' own material.
• Innovation with AI: using models as ideation and evaluation partners within structured innovation techniques.
• Build: hands-on work with AI-powered application builders, where each participant built a working prototype.

What participants left with

Each participant left with a working prototype aimed at a problem from their own business. They also took away prompt templates and job aids to keep using, and a shared vocabulary for the AI conversations they would lead in their own organizations.